The Importance of Your “Why”

Wooden letters scattered on a black background frame the word “WHY” in the center, spelled in bold wooden block letters, emphasizing the central question of purpose.

by Chad Grayson [This week author Chad Grayson shares wisdom of the importance of knowing Your WHY] Recently, someone asked a question on social media that made me think about my answer. The exact phrasing of the question is unimportant, but it went something like this: Given that I am not making enough money at […]

Plot Twists: Crafting the Unexpected in Fiction

There’s a special thrill when a plot twist lands just right—that electric moment where everything clicks into place and the reader’s jaw drops. As authors, we live for those moments. Whether you write fantasy, thrillers, or anything in between, a well-executed twist can elevate your story from compelling to unforgettable. But behind every shocking reveal […]

Understanding the Heart of Negative Character Arcs

Negative characters arcs are about more than a character being “bad.” Learn what’s at the heart of negative arcs, and answer some questions to help you write one for your character. The 4 Basic Character Arcs A “character arc” is how a character grows in a story. While this term gets used broadly in the […]

Boost Your Bottom Line & Sell More Books

bottom line books, bottomline books. bottom line books customer service & the bottom line book You got through the hard part of writing the book and you’ve either published or are looking to publish…and you want to make money and/or increase sales. So, what do you do? That fact is in today’s market, whether you […]

Our Brains on Story

Brain on Story

Humans have been telling stories since we’ve had language — in fact, interesting things happen to the brains on story. Since our birth we have been inundated myths, legends, fairy tales, captivating novels and on a historical basis oral storytelling has expanded to print, plays, television shows, movies, video games…. It seems like what changes […]

Seductions and Promises – Writing Openings

writing openings

The sweetest thing writers can hear is that our readers missed their bedtime because they couldn’t put our book down. The words on the page seduce the reader to continue flipping and it’s obvious this engagement begins at the story’s Writing Openings and continues. So the question I’m exploring today is what openings do we […]

Haunting Your Character with a Ghost (or Wound)

In storytelling, a character’s ghost is a past, significant (and often traumatic) event that shaped his worldview in a thematic way. It prepares the character arc and works as a motivator. Choose the appropriate ghost for your character and learn how to reveal it to the audience. It’s finally the month of Halloween! And if […]

The Secret Ingredients for Writing Theme

How to write a novel

Many people in the writing community caution against writing with a theme in mind. They argue that if you do, your story will feel contrived, or worse, preachy. But this is only true if you don’t know what you are doing. And for many writers, unfortunately, that is exactly the case. Setting, characters, and plot […]